JOB OVERVIEW
Company: Basicons Merchandise Wholesale (BMW) PLC
Open Positions:
- Marketing Officer (4 positions)
- Sales Officer (22 positions)
- Division Head – Market Research & Development
Location: Addis Ababa, Ethiopia
Job Type: Full-time (Permanent after probation)
Industry: FMCG, Wholesale & Distribution
Application Deadline: August 15, 2025
Salary: Negotiable with attractive benefits/incentives
About Basicons Merchandise Wholesale PLC
Basicons Merchandise Wholesale (BMW) PLC is a dynamic Ethiopian commercial company with a continental vision. Focused on supplying both food and non-food fast-moving consumer goods (FMCG), BMW operates across Addis Ababa and regional cities. The company is committed to affordability, quality, and operational excellence while upholding social responsibility and moral integrity.
Position 1: Marketing Officer
Number of Positions: 4
Qualifications:
- BA Degree in Sales and Marketing
- At least 1 year of relevant experience in a marketing or related role
Key Competencies:
- Solid understanding of core marketing concepts, branding, and customer behavior
- Experience preparing promotional materials and supporting marketing events
- Excellent written and verbal communication skills
- Accuracy and attention to detail in reporting and task execution
- Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook)
- Skilled in email communication and formal correspondence
- Proficiency in English; additional languages such as Arabic or Chinese are a plus
Position 2: Sales Officer
Number of Positions: 22
Qualifications:
- BA Degree in Sales and Marketing
- Minimum of 1 year experience in a sales-related role, preferably in FMCG
Key Competencies:
- Strong relationship-building and client management skills
- In-depth understanding of fast-moving goods, pricing, and product features
- Proven ability to meet or exceed sales targets
- Skilled in sales reporting, competitor analysis, and deal negotiations
- Experience collaborating with marketing, warehouse, and logistics teams
- Proficient in Microsoft Office Suite
Position 3: Division Head – Market Research & Development
Qualifications:
- BA Degree in Sales and Marketing
- Minimum 3 years of experience in market research or a related managerial role
Key Competencies:
- Strong skills in collecting, analyzing, and interpreting market and customer data
- Ability to lead product development based on market gaps and trends
- Excellent analytical and strategic thinking skills
- Ability to translate insights into actionable business strategies
- Experience managing R&D projects from planning through execution
- Strong communication and presentation skills for internal stakeholders
- Proficient in Microsoft Office Suite
- Fluency in English; working knowledge of Arabic and Chinese is an advantage
Terms of Employment
- Permanent, subject to successful completion of the probation period
- Negotiable salary with additional benefits and performance incentives
How to Apply
Interested and qualified applicants should submit a non-returnable application letter, CV, and copies of relevant credentials.
Application Address:
Basicons Merchandise Wholesale PLC (BMW)
Ethio Ceramics Building, 3rd Floor, Office No. 301
Around Gurd Shola, Addis Ababa
Tel: +251-982-666768 / +251-983-666768 / +251-984-666768
Email: bmwplc3b@gmail.com
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