JOB OVERVIEW
- Company: Awash Wine Share Company
- Position: Sales Representative
- Education: BA Degree in Marketing, Business Management, or a related field
- Experience: No prior work experience required
- Eligible Applicants: Graduates of 2025 and 2026
- Work Locations: Mekelle, Axum–Adwa, and Maichew–Mehoni
- Application Method: Online
- Application Deadline: November 20, 2026
Awash Wine Share Company invites qualified fresh graduates to apply for the position of Sales Representative in Mekelle, Axum–Adwa, and Maichew–Mehoni.Awash Wine is one of Ethiopia’s leading wine producers, supplying wines to hotels, restaurants, bars, and supermarkets. The company combines international expertise with an in-depth understanding of Ethiopia’s dynamic market.
Position: Sales Representative
Educational Requirements
- BA Degree in Marketing, Business Management, or a related field.
- Fresh graduates from the 2025 and 2026 graduating classes are eligible to apply.
- No prior work experience is required.
Job Summary
The Sales Representative is responsible for collecting orders for Awash Wine products and providing point-of-sale (POS) materials and services to customers.
The role focuses on maintaining product availability, monitoring product displays, responding to customer inquiries and complaints, and generating sales. The successful candidate will build strong customer relationships, identify customer needs, and support an efficient sales and distribution process.
Main Responsibilities
- Serve as the company’s first point of contact for customers in the assigned area.
- Build and maintain strong customer relationships.
- Serve existing customers through a planned call schedule.
- Resolve customer inquiries and complaints within the expected timeline.
- Develop a thorough understanding of customers within the assigned territory.
- Follow up daily on agents’ sales activities and regularly review delivery frequency at each outlet.
- Ensure product availability across all potential outlets in the assigned area.
- Drive daily sales volumes to achieve sales targets.
- Receive and address objections raised by outlets.
- Prepare and communicate all required reports accurately and on time.
- Advise outlets on proper stock rotation using the First-In, First-Out (FIFO) method.
- Support agents in improving product sell-out performance.
- Assist in developing route plans and ensure agents comply with designated routes and pricing.
- Verify that outlets are visited according to the approved route plan.
- Ensure outlets are properly informed of the company’s Recommended Retail Prices (RRP).
Work Locations
The available locations are:
- Mekelle
- Axum–Adwa
- Maichew–Mehoni
How to Apply
Interested and qualified candidates should submit their CV and cover letter through the following online application link:
Applicants should submit their applications on or before the deadline. The submitted CV and cover letter are stated to be non-returnable.
Application Deadline
November 20, 2026
Eligible fresh graduates are encouraged to review the requirements carefully and submit their applications before the closing date.
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